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We are committed to safeguarding your online privacy, for your privacy is of the utmost importance to us. We want you to fully understand the functioning of the process, due to the fact that we have collected your information throughout the registration process. Thus the importance of your understanding of every step, from the collection of data to the way this information will be used.

Demands

Some of the information provided by you are essential for you to use our services. The system collects the necessary information for you to open and maintain your account. At the moment of registration, we collect your name, e-mail, gender, date of birth, profession, State, Country of origin, income, and educational level. Supplying this wide range of information is necessary in order to use the service, because they are essential to the process of presenting you with personalized information.

At the moment of registration we also collect your IP and host, due to reasons of identification and safety. More information can be optionally supplied in order to enhance your experience while browsing our website. We might eventually ask you to answer our surveys in order to let us better understand our users' profile.

Comments coming from you regarding our company and services will also be examined in order to put an end to doubts that may come in the future.

Requests

Additional information about your interests is required at the moment of registration in Elefante. The information supplied by you provides us with demographic data, which helps us understand our users' profile. It also allows us to do better job by presenting you contents that can be of your interest in Elefante.

To promote its free services, Elefante supports itself mostly on the revenue coming from advertisements, just like television, radio, and magazines. In order to enhance the relevance and effectiveness of advertisements, we can present an aggregated information to the advertiser, and never individual information. For instance, we can present the following report: '30% of our users are male and aged between 15 and 25 years old'.

However, supplying this information or not is your choice. They are optional and aim only at letting us know more about our users and thus present you with specific advertisements oriented to your interests, being that these advertisements are the ones that allow the system to be free of charge for its users.

Cookies

Contrary to the information that is supplied actively, that is, by own choice to supply information at the moment of registration (or as you modify and information previously supplied), another kind of information is supplied passively, meaning that we obtain this data at the moment you log on our website, or use our services. This is primarily done by means of the use of 'cookies'.

Cookies are used to check your Login information, and for you to optionally store your password on your browser, so that you do not have to re-enter it every single time you enter our website. At the moment you enter an area of restricted access to registered users, we check the existence of cookies to confirm if you are logged on, and if you have permission to enter the page. In case you are not logged on, you will be taken to the Login page, where you will be able to rapidly log in to your account, or to become a registered user of the website, in case you are not yet a registered user.

Cookies can be used in association with the display of some advertisements, in a way that we can try to provide you with advertisements that fit into your demographic profile.

Cookies are small information files stored in your computer that are sent by your browser to our servers. This file allows us to store and relate a series of information while you are browsing our website. A cookie can only be read by the website that provided it. Therefore, we cannot track back to the websites you entered before simply by basing ourselves on the cookies in your browser.

Netscape uses only one file called ´cookies.txt´ to register all the cookies received. You can open this file in any text editor to see what it is like.

In MacIntosh computers, Netscape cookies are called ´MagicCookie´.

Internet Explorer uses a separated file for each cookie. They are normally located at 'C:WindowsProfilesUserCookies.'

Although much is said about cookies, they cannot write, nor read information in your computer. If you have any doubts about cookies, search for more information by typing ´cookies´ in your favorite internet search tool.

Cookies are normally accepted in versions more recent than the 3.0 Internet Explorer, and 2.0 Netscape. Most browsers have the option of either notifying the user before accepting a cookie, or blocking sites from setting cookies. Unfortunately, by not accepting cookies, you will not be able to use the services that our website provides.

Cookies are used basically for:

- You to have access to your account;

- Us to know who are the users in our website;

- Us to know which pages are mostly visited;

- Us to know how much time users usually spend on each page;

- Us to track site usage the services provided;

Cookies do not contain any personal information that can identify you.

Collection of information

The information collected by Elefante is for our internal and exclusive use, unless there is something specified at the moment of collection. Please remember that this privacy policy is valid for our website alone. From the moment you leave the website by clicking on an advertiser's link, this link could be collecting information about you. This collection of information should be dealt with in the Privacy Policy of the website you will then be visiting, which will be external to our boundaries.

Use

The reason behind this collection of personal information is to provide you, within the possibilities, an experience fitting to your interests while using our services. This includes the personalization of services, interactive communications, on-line support, and other kinds of services, all completely free. Getting to Know you a little better, we can maximize your gains while using our services by bringing advertisers, content, and offers of your interest.

Our role is to establish, based on the information provided by you and the profile requested by advertisers (for instance: women over 21 years of age), a way of presenting advertisements based on this criteria. Advertisers and business partners will never have access to your personal information.

Only Elefante has access to the information collected by means of this website and services. We perform demographic, interests, and behavior researches, all based on the information provided by you at the following moments: registration, throughout a promotion, server logs, and surveys carried out by us. We do this with the intention to better understand our users. These surveys are always compiled and analyzed on a basis of aggregated data. We may share our users' aggregated data to advertisers and business partners.

Access

As a general rule, data and personal information are not revealed to third parties, unless we have your consent, or under certain circumstances in Compliance with Legal Process. Information will be revealed in case there is a need of preserving order and public morale in the following cases:

- When required by law;

- Legal processes;

- In order to make sure that one is compliant with the Terms of Use;

- To answer to third party's complaints in the case of violation of acquired rights;

- To protect rights, patents, properties, public and members' safety;

Distribution

From time to time, we may send you e-mails containing new information about our products and services.

Elefante alone will send you these e-mails, and they will only be sent to you in case you manifest a will to receive them, or in case you are not opposed to receiving them. If you do not wish to receive these e-mails, please proceed with the canceling on our website, or by clicking on the link which will appear in the end of each message sent by the system.

You may also choose to use cookies if you like. By changing the preferences on your browser, you can choose to: accept cookies, be notified of cookies, or block cookies. If you choose to block cookies, you will not be able to use areas of our Website that require registration.

Alterations

You can alter your information whenever you like, you only have to enter our website and log in, click on 'my account', and finally on 'change registration'. In such manner, you will have access to all your registration information, but remember that the only field that cannot be modified is your name.

IP Address

IP Address is a permanent or random numerical address destined to your computer.

We use this number for administrative and safety purposes. The number is stored at the moment of your registration in our database.

Canceling

You can cancel your registration at Elefante at any moment by entering the website and clicking on 'Cancel'.

Subsequently to the canceling of your account, all your information will be removed from our database. On account of this, you have the privilege of reactivating your account in a future moment if you wish to use Elefante once more.

By canceling your accont, you loose the right to all the points acquired up to the moment of cancellation and you will no longer receive e-mails from the system.

Every e-mail sent will contain a link for immediate cancellation.

Safety

All your information is protected by a password, so that you alone can have access to your personal information. For your own safety, do not disclose your password to anyone.

Our database server is located on a restricted access area; it is not directly connected to the internet. Thus, all your information is kept under fierce protection.

Our website uses safety measures to protect the information that is under our control from being lost, improperly used, altered, or deleted. We make use of the industry's pattern procedures and processes to guarantee the confidentiality of your personal information, such as: firewalls, encrypting, authentication, proxies, monitoring technologies, and web traffic analysis to track misuses on our network.

However, no Internet data transmission is 100% safe. Even though we are extremely careful in the storing of your information, we cannot assure you, nor guarantee the safety of your information at the moment of transmission. That is because the information undergo several systems that are beyond our control. Third parties may intercept all the messages you send to any other website. When you send a message, you are doing it at your own risk. After the storing of your information, we will do whatever is in our reach to keep it 100% safe.

We suggest that you keep your password always safe and close the browser while not using it.

Children: Privacy Protection

Elefante takes forward all reasonable measures to protect minors that may eventually come to use our services. We require children under 12 to register only if accompanied by parents, or responsible legal guardian.

This allows Elefante to have parents' consent about the collection of information from these children. Furthermore, we allow parents to have complete access to their children's registration in our servers, and they are also able to edit their children's account to better control the use of their personal information.

Elefante does not share any information collected about its clients with any third party.

In special cases, we may request minors under 18 to have his/her parent's consent before using our services.

Limitations

Although our greatest worry is with your privacy, due to technical and eventual legal events involved in our services, we cannot guarantee that the information will not be revealed, especially in the case of law orders or government administration orders.

In these cases, the user who supplied the information will be notified at the exact moment we receive the order, and a limit determined by this law order will give the user a reasonable amount of time to respond to the accusation in question. whatever the event may be, we can, and you authorize us to, reveal the amount and form of information we judge necessary and/or appropriate, under the force of law and any other justice representatives.

You should have in mind that you are using a public service and that any information that you supply online, including you e-mail messages, can be collected and used by third parties. If you supply personal information that is accessible to other people, you may receive undesired messages from these people.

Ultimately, you are the only person responsible for keeping your password and personal information safe. Be careful and responsible as you pass on your personal information online.

Summary

Elefante is aware of the importance of safeguarding your online privacy, and we deeply appreciate the trust attributed by you to our services.

Our policy is to be mostly careful about the information provided by you.

If you wish to know more about our practices and policies regarding the way we manage your personal information, please reach us at any time.
 
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